Meet Shelley Novotny
Guided by Nature, Fueled by Creativity, Empowered by Shakti.
Blending fashion, art, and sustainability with mindfulness and intention. Shelley Novotny is an artist, designer, and intuitive stylist who transforms natural and discarded materials into stunning creations. Inspired by the beauty of Wisconsin’s Northwoods, Shelley’s work is a celebration of sustainability, creativity, and empowerment.
At the heart of Shelley’s practice is a reverence for nature and a commitment to preserving its beauty through intentional design. Her art celebrates the balance between what is found and what is made, embodying themes of resilience, transformation, and grace. From forest to form, she reimagines nature’s offerings, creating unique pieces that are both timeless and connected to the earth.
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Let’s Create Something Beautiful Together!
Shakti Power of a Woman
​Is a creative force living each moment as sacred
​Recognizes the feminine divine in herself
​Trusts her intuitive wisdom
​Speaks her truth
​Dares to love from her open heart
​Embodies fierce compassion in action
​Walks with beauty
​Feels her creative gifts with organic energy
​Embraces reality as a dance, fluid,
​flowing, powerfully flexible
​Welcomes multiple ideas
​Practices pleasure as a gateway to Source
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— Shelley Novotny
Roots in Nature
Shelley Novotny’s journey in sustainable fashion and mixed media art is deeply connected to nature. Living in Wisconsin’s Northwoods, she draws inspiration from the forests, rivers, and seasons. This connection fuels her reverence for the environment, influencing her art through the textures, colors, and forms of the natural world.
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The Awakening of a Sustainable Artist
Shelley’s awareness of fashion’s environmental impact led her to embrace sustainability. She began upcycling—turning discarded materials into new creations. This approach aligns with her values, giving new life to overlooked items and reducing her carbon footprint.
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Crafting with Intention
Shelley’s creative process is driven by intention. She incorporates mindfulness and respect for the earth into her work, from the materials she chooses to the crafting of each piece. Through workshops and art, she encourages others to create with purpose and connect with nature.
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The Birth of Shelley Novotny Design
Shelley Novotny Design blends fashion and art, offering unique garments, accessories, and event decor. Her designs celebrate life, renewal, and transformation, using eco-dyed textiles, recycled materials, and mixed media art.
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Advocating for Sustainable Fashion
Shelley organizes eco-friendly events that contrast sustainable and fast fashion, using recycled materials and vintage displays. Her work in these events educates and inspires others to embrace sustainability.
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The Art of Rebirth
Shelley’s art installations, including tributes to mastectomy survivors, showcase her belief in resilience and transformation. Her projects highlight the beauty of discarded materials, affirming that every object has the potential for renewal.
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The Journey
Shelley’s journey is ongoing as she continues to infuse sustainability into her art. Her legacy is one of creativity, compassion, and commitment, inspiring others to live with intention and respect for the earth.
